Who is considered a customer of an enterprise?

• A. A buyer of goods or services from the enterprise
• B. A supplier delivering materials
• C. An investor in the enterprise
• D. An employee of the enterprise

Answer: (A)

A customer of an enterprise is defined as an individual or organization that purchases goods or services offered by that enterprise. This relationship centers around the transaction where the customer provides payment in exchange for the products or services that the enterprise provides. The main role of a customer is to fulfill the market demand, which drives the enterprise’s revenue and growth.

In contrast, suppliers provide the necessary materials or components needed for the enterprise to create its products, but they are not customers as they do not purchase goods or services from the enterprise. Investors provide financial support to the enterprise in hopes of earning a return but do not directly engage in the purchase of goods or services. Employees work within the enterprise and contribute to its operations, but they do not fall under the definition of customers since they are not buying products or services in the context of a business transaction. Thus, option A accurately describes the role of a customer in the enterprise context.